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Design and the Bottom Line

The distinguished panel of speakers included:

Aaron Moss Senior Designer, Nokia		Dan Farrell Design Manager, Pashley Cycles		Tom Lloyd Partner Pearson Lloyd		Craig Wightman Design director, Kinneir Dufort		Alan South Chief Innovation Officer, Solarcentury
Paul Siodmok CAD specialist		Colin Mathews Director of Operations, Team Consulting		Martin Bennison Senior Mechanical Design Engineer, KeyMed		Antonia Ward (chair) Knowledge Manager, The Design Council

Alan South
Chief Innovation Officer, solarcentury

Alan South is Chief Innovation Officer for Solarcentury, responsible for product and service development, and product marketing. Solarcentury is Europe's leading solar energy company, specialising in the design and supply of building integrated solar technology. Prior to this, Alan was head, IDEO Europe, one of the world's most respected innovation firms.